Alaron Trading Marketing that included magazine advertisements, website designs, branding guidelines, outlook reports, online advertising and TV commercials.
Alaron Futures and Options, provided electronic and pit-based futures trading and asset management services to institutional and retail clients internationally. It also offered services for trading gold, silver, and platinum coins. The company was founded in 1989 and was headquartered in Chicago, Illinois.
Developed comprehensive direct response marketing and advertising plans to drive investors to Alaron. We focused on Alaron's ownable market niche, which was low prices, some of the best analysts & research, and partnerships with trading technologies. In the end, we developed frequency based print campaigns, targeted some of the biggest financial sites in the world and used multiple networks to achieve high reach and high frequency.
