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Electronic Press Kit (EPK) for Aisha Adair

Aisha Adair EPK featuring a bio, audio clips, videos, photos, press, downloads and social media links.

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Involvements

  • Art Direction
  • Web Design
  • Graphic Design
  • Copywriter

Client

Aisha Adair is a Chicago based R&B artist. Her impressive vocal ability, outstanding songwriting skills and overall star quality separated her from the run-of-the mill singers that currently saturate the airwaves. After singing for Jive Records for four years and countless singing dates, including R. Kelly's TP2.com tour, Showtime at the Apollo and the Legendary Soul Train, Aisha decided that it was time to venture out as a solo artist.

Strategy

An electronic press kit (EPK) is a press kit equivalent in electronic form. An EPK usually takes the form of a website or e-mail, though they are also known to exist in CD and DVD form. In this case, I created a website EPK. Aisha Adair's EPK featured a bio, audio clips, videos, photos, press, downloads and social media links.

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